Spree Summer on my Skyline #SPEESS17

Spree Summer on my Skyline #SPEESS17

Spree is a trend setting online fashion retailer and this season they’ve launched their new Spring Summer2017 collection with their dynamic Summer on my Skyline event at the Tin Factory in Kramerville, Sandton.

As you walk in you’re greeted with a wall of donuts which was a unique, unexpected and delightfully interactive feature, so we knew it would be an interesting night. They projected images of the city onto the doors which hid the stage and set the scene for this summer fashion experience. Their inspiration was not the white sands and ocean views we’re used to, instead their inspiration came from the streets and fashion culture of Joburg.

At the event they had four ‘Trend pods’ which redefined the term ‘photo-booth’ because they allowed everyone to engage with these mini sets which were manned by some of Joburgs top street style photographers. When the time came and the stage was revealed, everyone gathered around to see what’s on offer.

The models walked in from two different sides to meet in the middle of the triangular stage which had a rotating centre allowing 360 degree views of this seasons’ hottest trends. DJ Ms Cosmo was on the decks as the models displayed the newest additions to the Summer 2017 rage. This Spree signature event debuted fashion with quite a few classic elements.

Wearability is key and the selection of items is ample. There is also a very strong 80’s and 90’s inspiration to their offering. They’ve drawn from the fashion heartbeat of the city, and now you can shop it all. Visit SPREE for all of these new items.

Inspired by Joburg streets/ Sprees summer 2017 experience.
 The city – Fashion heartbeat – moving away from the coast. trend pods – street style photographers

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